February 29th, 2012
01:58 PM ET

Yves Behar: Shooting with CNN

Editor's Note: Yves Behar is a designer, entrepreneur, founder of the design firm Fuseproject and Chief Creative Officer of the wearable technology company Jawbone.  Behar is one of the most foremost industrial designers in the world.  Mostly known for designing MIT Media Lab founder Nicholas Negroponte’s One Laptop Per Child $100 laptop.

By Yves Behar, Special to CNN

CNN’s "Next List" producer Elise Zeiger and three cameramen appeared in my office on the coldest day of the warmest winter in San Francisco’s human memory. The plan was four days of tracking my life, including design brainstorms, riding bicycles on The Embarcadero and even a surf session.

In the morning, I met Dr. Sanjay Gupta, who had just flown from Los Angeles. He was visibly chilly on the banks of San Francisco Bay. We chatted about his recent fire-eating performance, and very quickly a small swarm of Sanjay admirers formed around us. We jumped on the local three-wheeler bikes that my team at Fuseproject recently designed. We did this both to escape the crowd and to get the conversation going. We immediately realized the main advantage of the very stable ride: We could talk, laugh, gesticulate and have an in-depth discussion about design - all while on the lightweight cargo-style bicycles.

For the tourists walking on The Embarcadero, it was a funny scene. Cameraman Carlos Martinelli filmed from the front basket of the bike while the other two cameras where running along-side us. We later went to Ocean Beach, and on a 39-degree day, two friends and I slipped into our thickest wetsuits. I have never been filmed surfing, and while I am passionate about the riding waves, I am far from the skill level that some native surfers have...it’s a good challenge. The air was so cold that every time I dove under a wave, the 57-degree water felt like a warm bathtub. The waves were very small, but it turned out to be a very fun session. We continued filming at the construction site of Fuseproject’s new offices, at my house with the kids, in the office brainstorming on Herman Miller and Jawbone projects.

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Filed under: Art • Design • Tech • The Next List • Video
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  6. Azul

    , "Table for 3, please." They rintaecly could have tried a bit harder to show some actual discomfort. You'll notice they had no cameraman with them. This was a working dinner and this way the only way they could get CNN to pick up the check. Right brain: Does that tiger penis come with a side of wild beaver????? Rocky mountain oysters have just got to be on that party platter or its just not a set......Deer penis? That's not a menu item – that's a daily conversation guys have. (fish....barrel....so very easy)

    March 18, 2012 at 6:47 am | Reply
    • Indarjeet

      From personal epcireenxe, the expense of flights is a legitimate and major reason for not traveling abroad. It's important to remember that although the US is extremely wealthy, that wealth is disproportionately distributed, with the vast majority of it being held by a very small population. For most Americans, even a $650 plane ticket the low end of a European flight is out of reach. For most of us, that's far more than one month's rent.Also and I hesitate to speak on this, because I am not as informed as I could be, so please feel free to correct me as an Australian, you're lucky enough to have socialized healthcare and subsidized education (correct?). Since our medical care and education are privatized, families are much more likely to put money that could pay for a European vacation in savings for unexpected medical expenses or their child's college education. (Not saying this is a good thing! Just the current state of our systems.) I think this shifts priorities drastically.Food access is a really complex issue, and once again goes back to the disproportionate distribution of wealth in America. I'm not sure what you meant re: price that Americans tend to buy the cheaper product over, ie, the organic or local product? I just took cold medicine and my head is woozy, so I'm not sure I can do a discussion of the topic justice, but google food deserts if you're curious and have some time to read through the articles that come up.

      October 24, 2012 at 5:04 am | Reply

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